User Interview Guide
Purpose
Guide consistent, unbiased user interviews focused on learning.
Interview Objective
What do we want to learn?
Participant Profile
- Role / Segment
- Experience level
- Relevant context
Warm-Up Questions
- Tell me about yourself
- Walk me through your typical day
Core Questions
- Tell me about the last time you [did X]
- What was difficult or frustrating?
- How did you solve it?
- What happens if you don’t solve it?
Follow-Ups
- Why was that important?
- Can you give an example?
- What did you expect to happen?
Wrap-Up
- Is there anything else we should have asked?
- Can we contact you again?
Notes
- Avoid leading questions
- Focus on past behavior, not opinions